Why attend a marketing, entrepreneurship or Technology event? Well, for starters, it’s an excellent networking opportunity, regardless of your company’s field or your position within the company. You’ll meet new people, meaning new business opportunities and the growth of your professional network. Also, marketing and especially digital marketing is an ever-evolving area, which means that new […]
Why attend a marketing, entrepreneurship or Technology event?
Well, for starters, it’s an excellent networking opportunity, regardless of your company’s field or your position within the company. You’ll meet new people, meaning new business opportunities and the growth of your professional network.
Also, marketing and especially digital marketing is an ever-evolving area, which means that new knowledge, data, and insights are available every day. Guess where you should be to hear it first? Marketing events, where the business leaders share their knowledge and give precious insights to their work.
So stop questioning why you should attend a marketing event and start questioning why shouldn’t you.
Contents
5 Marketing Events, Entrepreneurship and Technology that are a no-brainer
TFM (Technology for Marketing)
One of the major European marketing events, the TFM takes place in London and is organized by UBM, one of the leading marketing-related events companies in the world.
As the name says, this event is specialized in marketing technology, with over 100+ providers in each event, showcasing their developments and trends.
Ranging from social media, analytics up to cross platforming and marketing automation, this is the event you want to attend if you’re seriously into software supporting your marketing strategy. The next edition will take place in September 2017.
Global E-commerce Summit
Hosted by Ecommerce Europe, this year’s Global E-commerce Summit will take place in Barcelona and an overwhelming number of 500+ companies will attend the biggest event in Europe when it comes to E-commerce.
That many companies there would justify your presence, but you must know also that they come from 60 different countries and that among them are experts from companies such as Coca-Cola or Under Armour. The top E-commerce players are there. If you would welcome the chance to become one, you should be there too.
Affiliate Summit
Downtown New York is the perfect place for an event that thrives in connecting people from all over the world working with affiliate marketing. The Affiliate Summit is the go-to option for those working with this market and networking is really a fundamental part of those trying to make money linking people with their affiliated companies’ products.
The Affiliate Summit brings together companies, affiliate marketers and affiliate programs. They also edit a magazine, have a blog and publish books, so there you have: an event that’s also a reference in the field.
Inbound
Boston’s Inbound is the cream of the crop when it comes to the juiciest digital marketing term for the last decade: Inbound Marketing. The list of speakers from the last events should be enough to convince you this is a top event: Neil Patel, Michelle Obama, Seth Godin, Alec Baldwin, Arianna Huffington, representatives from Google, LinkedIn, Shopify, you name it.
Inbound has everything you could ask for: major insights from leading companies, dozens of thousands of people attending (more networking possibilities), an exceptional organization and the opportunity to be face-to-face with many of your marketing idols.
Web Summit
It’s as simple as this: Web Summit is by far the largest tech conference in the world and one of the largest conferences (regardless of the topic) of the planet!
If you need to be sold on the advantages of taking part of the Web Summit, then you’re really lagging behind the competition right now. Elon Musk is a recurring participant, as well as personalities such as Bono Vox, Jack Dorsey (Twitter founder), Travis Kalanic (Uber founder) and Reed Hastings (Netflix founder).
Let’s put it like this: if someone’s important or about-to-be-important in the tech world, they’re on Web Summit. This event is to marketing and tech what the Oscars are to the movies industry. (by the way, perhaps you already heard about our Marketing Oscars)
Conclusion
If you want to succeed in building your company, your business and your personal brand you will understand that be in at least one of these events will end with time to become inevitable. Being there you can learn and do networking, so necessary to establish a network of contacts that will enable him, immediately, or in a not so distant future, partnerships and do business.
Did you already participate in some of these events? What do you think about them?