Magento Arquivos - E-goi

Magento Extension – Send SMS whenever you have a new order

Miguel Azevedo — Wed, 28 Nov 2018 08:00:33 +0000

Magento is one of the most used e-commerce platforms worldwide, with thousands of installations. Its numerous features and robustness are some of the main reasons for choosing this platform. But now there is one more great reason… you can already have your store in Magento 2 or 1.9 integrated with the E-goi and use the SMS option to send messages associated with certain payment methods and orders.

How the this SMS option works?

To begin, it is necessary:

E-goi account with the active Transactional service;
add a sender to send SMS;
balance;

Do not have an E-goi account? Click here and create now!

After all the validations within your E-goi account, you can access your Magento to the configuration (Stores/Configuration/Customers/E-goi Marketing) of our extension and fill in the necessary data. There is even an area to try sending an SMS.

Can I already send SMS? Yes, watch our video.

Great! How can I try it?

Download Extension

E-goi + Magento: How to set email Abandoned Cart Campaigns

Daniel Bento — Thu, 15 Feb 2018 13:00:55 +0000

The essential feature released was the communication between E-goi and Magento to create remarketing campaigns, giving you the capability of producing E-mail Dynamic Remarketing campaigns like the Abandoned Cart.

Theoretically, in the first contact with a potential client, it’s hard to get high conversion rates. So, to improve, for example, the CPA (Cost per Acquisition), Google and Facebook can be more persuasive to the ones who shared some interest in some product, with Dynamic Remarketing.

After visiting a product, and doing some action that indicates some buying intention, like adding to cart, it will follow you wherever you go, for some hours or days.

Perhaps you already performed this same kind of behavior: visiting an e-commerce platform, like Amazon or Ebay, searching for some products, adding some to the cart and, in the end, leaving without purchasing.

Not very long from that action, you receive an email with those same products you showed interest in and maybe some other related products. If they are doing it, it’s because the results are very positive and, above all, everything is automatic.

Now, with this new update in the E-goi Magento 1.9 and Magento 2 Plugin, this feature is available in your store, with just a simple configuration, and a significant advantage: you can use it with email, SMS, Web Push (if the emails are the same) and other channels, like Voice.

You don’t need a skilled programmer or a dev company to do this job. With this plugin, you will be perfectly able to configure the email Abandoned Cart Campaign.

How to set the Email Abandoned Cart Campaign

Our extension communicates with E-goi, sharing products information and user behaviors so that you can use it in your campaigns, especially in Abandoned Cart. These are the steps you should follow:

Install E-goi extension and activate it;
Consider this link: https://www.yourstore.com/egoi/json
- change www.yourstore.com to your URL;
- check if your website is under HTTPS:// or HTTP:// and build your URL accordingly;
Check if you can access your products’ information with the link, by pasting it into your browser;

If not, check if the plugin is activated in the backend of your Magento installation; After you confirm all of the previous steps, you can start to create your Abandon Cart Email Campaign (or SMS).

To help you create your Abandon Cart Campaign, E-goi has a template where you only need to replace some information with your website info. So head up to E-goi and create a new Campaign, choose Email, One Only Sending and then a Theme.

In there you will find a Magento theme. Choose it. When you open it, you will face some strange coding instead of images and the final text. Don’t be scared. This article will guide you all the way.

How to configure E-Goi Dynamic Remarketing Features

Dynamic Remarketing campaigns are, by nature, efficient since they are addressed to potential clients, for their interest in some products or, for example, to recover old clients to the store.

This is the central aspect of the configuration that will require your attention: the strategy. But you still have some configurations to do.

To help you with the more technical stuff, E-goi has already some pre-built E-commerce automation workflows where you only have to determine the timings and configure the Campaigns and Channel you will send to the user.

You can evolve from the simple predefined automation workflow we prepare for you, and add, for example, an SMS message to the ones who opened your Abandon Cart email campaign but still didn’t purchase. Or send a Web Push message.

In total we have 3 Autobots (Automation Processes) related to E-commerce, where you only need to configure WHEN (the timings) and WHERE (the channel – e-mail, sms, voice). The following e-commerce behaviors are available:

Shopping cart recovery (Abandon Cart);
Customer re-engagement ;
Best customer – Total spent on all products ever (Loyalty);

Final Outline

With E-goi Magento Smart Marketing Plugin, the configuration of this feature is straightforward and, like I said in the beginning, without needing a tech professional or a dev company.

Your time will be spent more on the configuration of behaviors like the Abandon Cart, or Costumer Recover, analyzing results and adjusting based on those results.

The configuration of the Abandon Cart email campaigns will allow you to start using Dynamic Remarketing on email, which will improve your conversions with such a little time investment. It will run entirely automatically.

Come and give it a try. Download our plugin here.

Magento gets full email/SMS marketing automation – for free!

Rúben Alvim — Fri, 10 Feb 2017 17:22:05 +0000

Meet our shiny new Email and SMS Marketing Plugin for Magento!

It comes complete with direct integration with E-goi’s awesome Track & Engage so you can easily run re-engagement and cart recovery campaigns across your Magento store. Have a gander at this video (less than 2 min long) for a couple nifty examples:

Setting up your campaigns is a breeze! Just choose your goals and drag-and-drop away.

Some other nice features:

# Rewritten from scratch for extra stability and speed across the board.
# Easily switch between transactional emails and standard broadcasts.
# Seamless integration with complex multi-store and multi-language shops.
# Works with the latest 1.9.x Magento versions (Magento 2 compatibility coming soon).
# Detailed, revised documentation.

And yes, in addition to the prime marketing automation in the galaxy , this extension also puts all other amazing things you can do in E-goi at your Mage-tastic fingertips.

Still using our old extension? Be sure to go for this one! It doesn’t include everything in the old version (which was definitely a tad too much), but it’s a heck more stable, streamlined and with better tools.

¿How much does the extension cost?

It’s free!

Awesome! Where do I sign up?

Simply follow this brief how-to.

Do you also integrate with other services?

Sure do! Just take a look at our plugins/integrations page.

Rúben Alvim

Product Content Manager

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